# Aeronova Lift Bold — approved brand identity

Master brand: Aeronova. Suite: Aeronova TIA — Total Intelligence for Airports.

## Identity
Flowing AN ribbon with enlarged A dot and ascending wingtip. Flat vector implementation of the approved Lift direction. Preserve proportions. Clear space: one major stroke width. Navy #0B1F3A, brass #C5A46C, ivory #F8F7F3. Use navy/white for small type. Use monochrome symbols at small sizes.

## Typography
Georgia editorial headlines; Segoe UI interface and body. Editable wordmark text must be outlined before external print production.

## Naming
AEROLENS is spelled with O. RARE: Revitalize Airport Retail Environment. ARDI: Airport Route Development & Intelligence. CFCPD: Culture, Finance, Community, Planet, Digital.

## Voice
Expert, precise and accountable. Explain assumptions and decision implications. Separate illustrative scenarios from measured outcomes. Distinguish founder experience from company mandates.

## Corporate positioning
Aeronova is a bespoke aviation and masterplanning consultancy led by industry veteran Gaurav Vatsa. We provide high-level strategic and technical advisory services to airport developers, contractors and consultants through an Airport Subject Matter Expertise Development Cooperative Framework.

Our group of aviation professionals brings over 300 years of combined airport planning and design experience. We combine this judgement with AI, generative design methods and customised tools to help project teams evaluate options, resolve complex interfaces and make informed design decisions.

## Cooperative advisory framework
The framework brings airport specialists and the client’s project team into a shared advisory process. Together, we define the challenge, draw on the relevant expertise, test alternatives and review the evidence. Structured reviews, mentoring and knowledge transfer develop the team’s airport subject matter capability alongside the project’s decision deliverables.

Use the framework name consistently. It describes the collaborative advisory and capability-development approach. Keep it distinct from CFCPD, which is the five-pillar airport development philosophy.

Homepage headline: Expert aviation advice. Shaped around your airport.

## Ambition and promise
A paradigm shift in the way the terminals and airports of the future are planned.

Aviation excellence. Intelligently designed.

The 300+ years statement describes combined professional experience, not the age of Aeronova. Present Gaurav Vatsa’s 25-year aviation profile separately. AI and generative design describe our approach; each demonstration must retain its own connection status and limitations.

## Digital ORAT & Masterplan Validation
Link to https://dxntwinv2.netlify.app/ through the dedicated workflow page. Present it as an external scenario-based demonstration supporting operational rehearsals and design review. Do not imply live feeds, automatic project synchronisation, regulatory approval or certified operational readiness.


## Free previews and bespoke assignments
The Aeronova website offers free previews of generative design and specialist planning capabilities. Each consulting assignment receives a bespoke module tailored to its brief, evidence, specialist expertise, review responsibilities and agreed deliverables. TERRA GENESIS extends the offer to development masterplans and generative real-estate options for airport landside estates. The local development preview uses illustrative data and does not assess airport approvals or connect live AI.

Contact: gaurav1976@gmail.com. The website enquiry tool prepares an email for the visitor to review and send in their email app.
